SEMA Show 2026I'm Speaking at SEMAPRI Show 2026AIMExpo

Issue #1 · 9-24-26

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Throttle Up by Digital Throttle — We Fuel Digital Advertising
Visit Digital Throttle at SEMA North Hall booth 11316

Under the Hood

Google Analytics 4: Back to Basics

Google Analytics (GA4) is the essential tool for monitoring your website tracking. We go back to basics to ensure your GA4 is installed and configured properly.

Guide and Video Here →
Install GA4 the right way

Throttle Talk

Website Consent Policies in 2026

Join Digital Throttle founder Bryan Robb for a recorded webinar on the latest website privacy laws, consent banners, and what to do now to stay compliant in 2026.

Watch Here →
Website Privacy 2026 recorded webinar

Quick Shift

Focused Ad Landing Pages

You only have a few seconds to keep someone engaged after they click your ad. Focused landing pages give visitors clear answers, tell a product story, and help turn curious clicks into customers.

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Consumers decide within 10 seconds whether to stay on a webpage

Pit Stop

Top three news items from the world and business of advertising.

1

AI Conversations, Not Clicks

Google and OpenAI are testing sponsored Agent experiences that bring AI directly into advertising.

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2

Reddit Emerging as a Serious Performance Channel

Reddit is rolling out new ad tools and shopping capabilities to help brands reach high-intent audiences.

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3

Consumers More Cautious with AI-Generated Ads

A new study finds 54% of consumers trust brands less when an ad appears to be AI-generated.

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Upshift

Advertising Ideas from Digital Throttle

Show your online ads around physical locations for any consumer or trade events. Use hyper-targeted online ads to drive booth traffic and advertising reach. Create a virtual presence at key events, even if you’re not attending.

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Display your ads in Las Vegas during SEMA and AAPEX week