About Us

We Fuel Online Advertising for Vehicle Markets

Our Business

Founded in 2009, we specialize in managing digital advertising for clients in automotive, powersports & motorsports markets. We work across all platforms: Social, Video, Display, Search & eCommerce. Clients love our "real-world" industry experience and online advertising expertise. We utilize the latest technologies to measure ad performance and adjust every ad campaign to maximize results.

Why Digital Throttle

We focus on reaching vehicle and motorsports enthusiasts through any form of digital media. And we know your business — our entire team has decades of industry experience. Clients love our focus on niche markets while using a large and robust technology platform.

Latest Posts

Meet The Team

Decades of industry experience across automotive, powersports, marine and motorsports.

Bryan Robb standing next to Jeep JT truck at Moab UT

Bryan Robb

Founder & President

Digital Throttle was founded by Bryan in 2009 after a successful career leading aftermarket online sales for Source Interlink Media, the parent company of over 60 iconic brands such as Hot Rod, Motor Trend, and Motorcyclist.

An industry veteran with over 35 years of experience, Bryan began his career at the Edelbrock Corporation, where he rose to VP of Sales. Bryan was also a partner with DCi, an electronic cataloging service for the auto aftermarket.

Bryan earned both his B.S. and MBA from the Marshall School of Business at the University of Southern California.

Schedule Meeting
Powersports expert Sean Finley headshot

Sean Finley

President, Powersports Group

Sean Finley, President of Digital Throttle's Powersports Group is a lifelong motorcycle enthusiast and has worked in the motorcycle industry for over 20 years.

Sean was previously Group Publisher of the Source Interlink Motorcycle Group, which includes leading magazines and websites such as Dirt Rider, Motorcyclist, Hot Bike and ATV Rider. Prior to Source Interlink, Sean was Director of Marketing for Shoei Safety Helmets where he played a major role in product planning, advertising, communications, distribution and sales.

Sean earned a B.S. in Business Management from the Graziadio School of Business and Management at Pepperdine University.

Schedule Meeting
Motorcycle online advertising expert Jesse Ziegler

Jesse Zeigler

Sales Director, Powersports Group

Jesse Ziegler, Sales Director of Digital Throttle's Powersports group, has been a motorcycle media and marketing professional for over a decade.

Previously, Jesse held marketing positions at KTM North America and KLIM Technical Riding Gear as Brand Manager and Communications Coordinator, respectively. Prior to focusing on marketing full-time, Jesse was a member of the Dirt Rider magazine editorial staff, rising to Executive Editor there. Jesse started his professional career copywriting for brands—such as iconic motocross marquee Fox Racing—while enrolled in college and held his first editorial position as an intern at MX Racer magazine.

Jesse earned his B.A. in Print Journalism with a minor emphasis in Media Arts from The University of Montana.

Schedule Meeting
Dave Roe v-twin and Harley-Davidson online advertising expert

Dave Roe

Director of Sales, American Motorcycle Group

Dave Roe, Director of Sales for our American Motorcycle Group, is another lifelong motorcycle enthusiast.

Dave was previously Director of Sales and Operations for Hot Bike, Baggers and Street Chopper at the Bonnier Motorcycle Group. Previous jobs were held at Toyota Motor Credit as a Retail Service Supervisor and Credit Acceptance Corporation as a Dealer Relations Manager.

Dave has a Bachelor of Business Administration in Marketing and Management and an Associates of Arts in Automotive Aftermarket from Northwood University.

Schedule Meeting
Vicki Norman with marina background to demonstrate marine industry expertise

Vicki Norman

President, Marine Group & Sales Director

Vicki Newton-Norman, President of Digital Throttle's Marine Group and Sales Director is a lifelong boating enthusiast, former competitive water skier, PWC endurance racer and licensed USCG captain.

Norman's marine marketing career began in the mid-'90s working for the leading print publications of the time; Powerboat, Trailer Boats, Watercraft World, Power and Motoryacht and later launching Speedboat and Sportboat. As a magazine publisher and USCG Captain, she was also a member of the boat test teams, testing more than 600 boats. Norman joined Digital Throttle in 2013 and has been instrumental in developing the marine and RV divisions.

Vicki earned her B.S. in Sociology from San Diego State University.

Schedule Meeting
Joe Didato sitting behind wheel of sports car

Joe Didato

Sales Director, Automotive Group

Joe Didato, Sales Director for the Automotive Group has been an automotive media and marketing professional for more than 3 decades.

Joe was previously National Account Director for MotorTrend representing brands like MotorTrend, Hot Rod, Four Wheeler, Truckin, Car Craft and Super Street among many others. During his tenure, he has worked with the OE's, the near endemics and especially the Aftermarket across all media platforms.

In addition to being an automotive enthusiast, Joe is an avid golfer, maintains a scratch handicap and still enjoys playing competitively. Joe earned his B.A. in Marketing from Miami University in Oxford, Ohio.

Schedule Meeting
Roger Mealey motorsports racing online expertise

Roger Mealey

Sales Director, Motorsports Group

Roger Mealey, Sales Director for the Motorsports Group has been a marketing professional in the motorsports market for over 30 years.

Roger most recently served as the Marketing Director at RaceQuip. It was there where Roger began utilizing Digital Throttle and became a big believer in the program. Roger started his career in motorsports media at Petersen Publishing as an Account Manager. He was promoted to serve as the Publisher of Circle Track & Open Wheel Magazines in the late 90's.

Roger enjoys all forms of motorsports and he currently races a Dirt Open Wheel Modified.

Schedule Meeting
Michael Parra collision industry and auto repair industry expert

Michael Parra

Sales Director, Vehicle Repair Markets

Michael Parra, Sales Director of vehicle repair markets at Digital Throttle, has 20+ years of advertising sales experience in the automotive aftermarket and motorsports industries.

Michael had previous stints at National Speed Sport News and Endeavor Business Media. He started selling print ads in the mid-1990's at Miami New Times Alternative Weekly publication. He has since sold all forms of advertising, and excels at creating custom marketing packages for his clients.

Michael has a Bachelor of Business Administration in Marketing from the University of Notre Dame.

Schedule Meeting
Kevin Schrandt off-road online advertising expertise

Kevin Schrandt

Sales Director, Off-road & Outdoor

Kevin Schrandt, Sales Director of Off-road and Outdoor market segments, brings 30+ years of automotive and digital marketing experience to Digital Throttle.

Kevin began his Automotive career with Bestop, Inc., directing sales, marketing, engineering and product development. After leaving Bestop, he operated a digital marketing agency, delivering services in marketing strategy, website SEO and SEM, video production, and branding. Recently he has engaged in marketing campaigns to the broader overland and outdoor adventure lifestyle segments.

Kevin earned his B.A. and M.B.A. from the University of Colorado, at the Boulder and Denver campuses respectively.

Jennifer Seaburn account manager with decades of online advertising experience

Jennifer Seaburn

Account Manager

Jennifer Seaburn holds the role of Account Manager at Digital Throttle, where she takes charge of supervising social media activities, managing daily advertising operations, and fine-tuning client campaigns for optimal results.

Prior to her tenure at Digital Throttle, she amassed valuable experience by collaborating with multiple agencies in media buying, focusing on a diverse range of automotive and aftermarket automotive clients.

Jennifer's academic background includes a B.A. in Communications from California State University, Fullerton.

Schedule Meeting
Lindsay Stover online advertising ad ops manager

Lindsay Stover

Digital Ad Operations Coordinator

Lindsay Stover is a dynamic marketing professional with a strong academic background and a passion for crafting data-driven strategies that make an impact. As a member of Generation Z, Lindsay's upbringing in the digital age has instilled in her an unparalleled understanding of the digital landscape.

As our Digital Ad Operations Coordinator, Lindsay combines her strong analytical abilities with a creative mindset to develop innovative marketing strategies that drive tangible results.

Lindsay earned her Bachelor of Science in Business Administration with a specialization in Marketing in December 2022 from the University of Nevada, Reno.

Sean Robb digital marketing expert

Sean Robb

Marketing Coordinator

Sean Robb, Digital Throttle's marketing coordinator, has been in the marketing and journalism industry for four years.

Prior to his time at Digital Throttle, Sean worked as a digital media journalist and producer for numerous television and radio outlets. Sean's experience helps him create unique content for Digital Throttle clients and their consumers.

Sean graduated from the University of Montana with a B.A in broadcast journalism with minors in media arts and entertainment management. Sean won an Emmy Student Award for Excellence for a sports story he wrote and produced.

Pramod Vadrevu online advertising reporting expert

Pramod Vadrevu

Systems & Technology Manager

Pramod Vadrevu, Systems and Technology Manager of Digital Throttle. Pramod oversees the maintenance and operation of information systems to ensure all computer systems, related applications, hardware, and software are running.

Pramod has over eight years of web development experience and extensive experience with database design, algorithm development, source control, developing code and more.

Pramod earned his Masters degree in Computer Applications and a Bachelors degree in Computer Science from Andhra University, India.

Ready to talk?

Book a no-pressure discovery meeting with our team.

Book a Meeting