We Find People First

Online Advertising Targeting

Then We Select the Precise Ad Types

There are so many places to show digital ads. We first focus on profiling your ideal prospect before selecting the type of online ad to use. Our industry expertise, combined with advanced targeting, dramatically improves our ad targeting.

Let's Discuss Your Needs

Before We Even Start

We Ensure Online Ad Results Are Measured

Reporting is the Key

Measuring online advertising results is our first goal. There are so many digital advertising choices and options — why not? But our reporting goes way beyond the click — we will measure deep conversions on your website and convert your advertising spend into realistic ROI comparisons.

More About Reporting →
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motorcycle dealer online ad examples

Free Ad Design

Never Worry About Making Ads or Writing Ad Copy

Great Ads = Great Results

Our team has decades of industry experience (and has probably even used your product or service). For each type of online advertisement, we'll write the necessary ad copy and edit your images and videos to the correct sizing.

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We Find People First

Then We Select the Precise Ad Types

We Know Your Audience

There are so many places to show digital ads. We first focus on profiling your ideal prospect before selecting the type of online ad to use. Our industry expertise, combined with advanced targeting, dramatically improves our ad targeting.

Read More →
auto parts store selling parts online advertising

Vehicle

Market Expertise

Our team possesses decades of industry experience. We're vehicle enthusiasts and already understand your business, markets, and target customers. We thrill clients with our precision in targeting niche markets.

Contact Us
ATV & UTV

ATV & UTV

ATV & UTV enthusiasts with an emphasis on recreation. Also a great target for light-duty truck products.

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AVIATION

AVIATION

Parts & services for general and commercial aviation. Targeting pilots & industry professionals.

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DIRT BIKE

DIRT BIKE

Focus on off-road, motocross & dual-sport riders. Also includes extensive racing & event coverage.

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MOTORSPORTS

MOTORSPORTS

Reach the professional & amateur racer... and the fans following both. Covers all types of vehicle racing.

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OUTDOOR

OUTDOOR

Owners of trucks and SUVs passionate about hunting, fishing, camping and shooting.

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SNOWMOBILE

SNOWMOBILE

Snowmobile riders & outdoor enthusiasts. Features all makes and various outdoor riding references.

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Frequently Asked Questions

How Does Digital Throttle Find My Audience?

We start by analyzing your current website traffic, your customer lists, your competitors and the publishers your buyers already trust. From there we build lookalike audiences, in-market segments and contextual targets across each ad platform.

Which Ad Platforms Do You Target?

We target across Meta (Facebook & Instagram), TikTok, YouTube, Google Search, Microsoft/Bing, the Google Display Network, premium streaming TV and audio inventory, and direct publisher placements relevant to your market.

Do You Use 1st-Party Data?

Yes. Customer email lists, CRM exports, website visitors and engaged social followers are all valuable seeds. We upload, hash and match them to each platform to build retargeting and lookalike audiences.

How Do You Measure if Targeting is Working?

Every campaign is wired to our reporting stack via Google Tag Manager. We measure soft conversions, hard conversions, purchase-path actions and final purchases — then calculate ROI and ROAS by audience.

Can You Target Local Geographies?

Absolutely. We can target by ZIP, DMA, radius around a dealer or event venue, or build a custom polygon. Local targeting works across social, search, display, streaming TV and streaming audio.

What Industries Do You Have Targeting Expertise In?

Powersports, automotive, marine, aviation, RV, outdoor and motorsports — plus the dealers, events, racetracks and aftermarket brands that serve them. Our targeting taxonomies are built specifically for these enthusiast markets.

Request a Discovery Meeting

Tell us about your goals and we'll show you exactly how we'll reach your audience.